AI Insights · Timothy · January 2023
Top 5 Fitness and Weight Loss Programs on iOS in Brazil Q4 2022
In Q4 2022, the top fitness and weight loss apps on iOS in Brazil showed diverse trends in downloads, revenue, and active users, reflecting varying user engagement and monetization strategies.
In Q4 2022, the top fitness and weight loss programs on iOS in Brazil demonstrated varied performance across downloads, revenue, and active user metrics. Here’s a closer look at how each app fared.
FitPro saw a consistent increase in weekly downloads, starting at around 10.7K and peaking at 17K in the week of December 19. Active users showed fluctuation, with a low of approximately 208K in mid-November and a high of 251K in the last week of December.
Smart Fit App experienced a decline in weekly downloads, starting at 9.4K and dropping to 6.1K by the end of December. Despite this, active users remained relatively stable, fluctuating between 73K and 82K.
Fitness App: Gym Workout Plan had a steady revenue stream, peaking at around $2.3K in late October. However, downloads decreased from 11.5K in early October to 3.9K by the end of December, and active users dropped from 17.8K to 9.3K over the same period.
Strava: Run, Bike, Hike showed strong revenue performance, reaching approximately $30.5K in the last week of December. Downloads varied, peaking at 9.6K in mid-November, while active users grew from 119.6K to 149.7K by the end of the quarter.
Running Slimkit - Lose Weight had a notable increase in both downloads and active users towards the end of the quarter. Downloads surged from 55 in late September to 15.5K in the last week of December, and active users followed a similar trend, rising from 453 to 16K.
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